A Bitcoin Crowdfunding Platform Bringing Founders & Investors Together

In just four weeks, we took Timestamp from a logo and a landing page to a full brand system, Webflow website, and ongoing creative partnership.

When Timestamp first approached Blue Cyclops, they had a vision—but not the brand to back it up. As a new crowdfunding platform built for the bitcoin ecosystem, they needed to attract founders and investors—but their early brand assets were clashing, inconsistent, and far from market-ready.

We moved fast. Within two weeks, we built a complete brand system. We launched two high-converting landing pages three weeks later—one for each audience segment. Before the project was even finished, Timestamp asked us to stay on as a long-term retainer partner. Since then, we’ve helped shape their pitch decks, design their product, and support them through launch, PR, and growth.

The Challenge

Timestamp’s early-stage brand was missing key components: they had a logo that tried to do too much, a conflicting color palette, and a nearly empty website shell.
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They were also tackling a two-sided marketplace problem—needing to appeal to both founders and investors simultaneously without confusing or alienating either group. With no existing users, they needed to project confidence and clarity from day one.

Our Solution

We delivered a full, scalable brand system including:
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Logo refinement + custom bitcoin icon
Expanded color palette + visual language
Typography system, patterns, illustrations, and AI-driven backgrounds
Two audience-specific landing pages
Foundation for product design, deck design, and ad creative

Everything was built to signal trust, clarity, and a forward-thinking alternative to legacy investing.

The Process

We began by auditing their existing identity. The logo mark was solid, but the wordmark and visual system needed refinement. We simplified and cleaned up the logo, then completely rebuilt their color palette—anchoring it in green to avoid bitcoin’s typical blue/orange tropes, while still incorporating orange as a strategic CTA color.
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Their brand strategy drew from the spirit of American pioneers—bold, independent, and ready to bet on the frontier of bitcoin. This helped inform everything from their tone to illustration style.
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While building the brand system, we worked in parallel on their Webflow site—designing and developing two separate landing pages tailored to their two core audiences:
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Investors → Seeking early access, trust, and transparency
Founders → Looking for capital, credibility, and aligned investors

The Outcome

We’re more than just his design team—we’re his strategy partner and creative sounding board. From rapid branding and web execution to ongoing product, marketing, and brand support, we’ve helped Timestamp punch above their weight—and we’re just getting started.

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